Content Manager

BofI Federal Bank [NASDAQ: BOFI] with approximately $8.9 billion in assets, is one of the fastest growing internet banks in the nation and is rated in the top 5 of online banks in the country!   We are very forward thinking, technologically sophisticated, and a pioneer in our industry!   

We are seeking a Content Manager to be responsible for managing the Digital Marketing Specialists in content and social media positions. This position is responsible for providing vision and leadership to the department, management of editorial calendars and writing content as needed to meet the Bank’s needs. The Content Manager is also responsible for managing the content and social needs of the various business needs by prioritizing needs amongst the writing team.   

The Content Manager will serve as one of the leads of the Digital Marketing team, reporting directly to the Chief Digital Operations Officer, adding leadership to the creative team while providing tone and topic direction to the writing staff.  They will be focused on growing the content and editorial strategy of the Bank's various properties and oversee digital and print campaigns content to include blogs, email content, PPC, social media outreach, website copywriting and search engine optimizations.

The ideal candidate will be a self-starter that is passionate and knowledgeable about creating content that takes a complex topic and makes it easy-to read. They will thrive in a fast paced environment and enjoy working with a team of like-minded creatives. Excellent writing, spelling, and understanding of grammar are essential to the role.

Daily Responsibilities will Include: 

• Lead the digital content team in its strategic and operational planning and execution.
• Develop the content strategy and oversee the creation and curation of all text and multimedia content.
• Provide content creation for BofI's websites, blogs, social media accounts, digital ads, print ads, and email communications.
• Manage a growing team of content producers, including the Digital Content Specialists, Social Media Specialist, and any freelance contributors.
• Create a regular cadence of content including blog posts, info graphics, videos, or social media posts determined in the content strategy and editorial calendar
• Ensure marketing campaigns meet brand standards and best practices

• Ability to research, fact-check, and source suitable images for publication
• Comfortable resolving conflicts on creative projects
• Ability to oversee complex writing/research projects and synthesize input from multiple stakeholders
• Experience overseeing external writers and working with creative content partners
• Ability to spot trends and discover the most interesting stories on the web
• Possess a deep understanding of digital best practices and emerging digital technologies, and have the ability to implement them across an enterprise organization
• Deep understanding of the finance industry
• Excellent writing skills in a number of different styles/tones
• Impeccable spelling and grammar
• Exceptional time and project management skills, including the ability to handle multiple stakeholders with changing priorities

• Bachelor’s Degree in Marketing, Communications, English, Journalism, or other related field
• 6+ years of experience in content creation across multiple mediums including blogs, social media, email, press releases, as well as internal and shareholder communications
• 2+ years in a management role
• Proven track record of creating and instrumenting meaningful content that connects emotionally and converts into measurable business results
• Project management skills and attention to detail
• Ability to interact in a professional manner with coworkers, clients and senior management to build lasting relationships
• Experience with Google Analytics, Hootsuite, Marketo, Adobe Creative Suite, and MS Office

Job Functions & Work Environment:

While performing the duties of this position, the employee is required to sit for extended periods of time. Manual dexterity and coordination are required while operating standard office equipment such as computer keyboard and mouse, calculator, telephone, copiers, etc.

The work environment characteristics described here are representative of those an employee may encounter while performing the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position.

Equal Employment Opportunity:

BofI Federal Bank is an equal opportunity employer. We are committed to providing equal employment opportunities to all employees and applicants without regard to race, religious creed, color, sex (including pregnancy, breast feeding and related medical conditions), gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship status, military and veteran status, marital status, age, protected medical condition, genetic information, physical disability, mental disability, or any other protected status in accordance with all applicable federal, state and local laws.